A sequel to the original Affluenza, AFFLUENZA: The Colouring Book carries on with Affluenza the paper doll’s obsessive consumerism. The book (seven 5-page accordions with clothes and accessories to colour and a paper doll on card stock) is accompanied by an alphabetical poem printed in the form of a till tape, three custom-wrapped crayons, and an Affluenza sticker. The doll and her belongings are all based on linocuts by Monique Martin. All book, packaging design, text is by Cathryn Miller.
The story behind the original Affluenza: Monique Martin and I collaborated on this work because we both feel rampant consumerism is a major social problem. It not only leads to things like appalling working conditions in third world factories and massive personal debt in North America, it doesn’t really make the ultimate consumers happy. One might define Affluenza as a painful, contagious, socially transmitted condition of overload, debt, anxiety and waste resulting from the dogged pursuit of more. Proponents of the term consider that over-emphasis on endless increases in material possessions may lead to feelings of worthlessness and dissatisfaction rather than experiences of a “better life.” Affluenza, a paper doll with more clothes and accessories than she can ever use, and certainly far more than she needs, is representative. The alphabet poem describing her condition is symbolically printed as a till tape.
|Title||AFFLUENZA: The Colouring Book|
|Artist/Creator||Cathryn Miller and Monique Martin|
|Place of Publication||Grasswood, SK, Canada|
|Additional Contributors||Monique Martin|
|Printing/ Reproduction Process||Laser printing|
|Book Structure/ Binding Method||Accordion book plus crayons and other ephemera presented in a lidded metal box|
|Medium/ Materials||80# acid free paper, 20# acid free paper, 100# acid free card stock, printable adhesive label stock, crayons|
|Number of Pages||36 pages|
|Dimensions (WxH) or (WxHxD)||5 x 5.5 x .4 inches. Accordion extends out to 140 inches long|
|Edition Size||Edition of 24|
|Signed and Numbered?||Yes|